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Josh King

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Airports Turning to Responsive Web Design to Meet Travelers On the Go

Posted by Josh King on Oct 30, 2014 @ 04:58 PM

Airports are necessary waypoints for all air travel, and most travelers try to spend as little time as possible at them. But information about airports – and departing and arriving flights – is essential for getting to, from or through them. Virtually all commercial airports in North America maintain websites to inform their customers, and a few have even built mobile applications to run on one or maybe two mobile platforms.  That’s helpful to travelers who happen to be lugging their laptop – and can find power and airport wi-fi and the time to summon both – as well as those who are carrying a device that can (or already did) download the airport’s mobile app. But what’s a traveler to do if she doesn’t have her laptop or that airport’s phone or tablet app?

Savvy airports are turning to responsive web design to ensure their critical current information is easily accessible and legible to any traveler carrying any device such as a smart phone, tablet, or laptop. 

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Topics: flifo, airport, displays, mobile, app

Transforming Airport Customers into Brand Ambassadors

Posted by Josh King on Jun 07, 2013 @ 11:13 AM

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Topics: airport, brand, marketing, social media

Google Glasses Transforming the Travel Experience

Posted by Josh King on Mar 24, 2013 @ 04:10 PM

Google recently started a contest awarding the winner with a pair of their Google Glasses. In order to win, contestants submit 50 words to explain how they would use the glasses. With these revolutionary glasses, you can access everything from the type of plant you’re staring at to the menus and Yelp reviews of every restaurant in site as you walk down the street. With an imagination, the possibilities seem to be endless with the Google Glasses, and this creativity is exactly Google was trying to tap into with their recent contest.

But how could these glasses revolutionize the stress-filled traveling experience? JetBlue entered the contest and took a stab addressing this age-old question of how the airport experience can be improved. JetBlue surmised that these glasses will allow the traveler to be better-informed by having access to all sorts of travel-related information right in front of their face, literally.

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Topics: experience, airport, mobile, technology, Google, travel, Google Glass

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