You might be surprised by the ancillary fee that's boosting airlines' bottom lines.
The latest travel industry customer satisfaction rankings are in, and well, it's not great news for airlines.
An old term has regenerated in the travel industry: 'Next Best Offers'. The Next Best Offer, or NBO, is the most relevant and appealing offer to a customer in the moment, based on the customer’s location, context and personal preferences. In the past, next best offers were made by travel agents to travelers looking for trusted advice, recommendations and immediate help adjusting plans while on a trip. Today, with more advanced technologies, large data repositories and big data analyses, travel providers can deliver a personalized service to their customers as well as optimize their own revenue stream by automatically sending NBOs that complement an existing or previously purchased service. However, when is the right moment to present a particular offer so it is most relevant and appealing? This is the challenge for many travel service providers. On the day-of-travel, a highly stressful and somewhat unpredictable day, there are key moments when certain offers are particularly appealing to travelers and FlightView knows when they are.
FlightView knows when a traveler’s flight touches down at its destination and when it arrives at the gate. Also, we know the exact moment when a traveler's flight is delayed and if there’s a new estimated time of departure. Finally, when a passenger’s fight is cancelled, FlightView can immediately tell you. At every one of these moments, there is an ideal NBO(s) to present to the traveler.
Boston [March 12, 2014] -- Airports across the world rapidly increased adoption of FlightView’s real-timeflight information services in 2013. In fact, FlightView added or expanded with more than 40 airports last year, and can now be found in more than 150 airports worldwide. New customers include Indianapolis International Airport (IND), Sacramento International Airport (SMF) and Curacao International Airport (CUR). Partnership expansions include Cincinnati / Northern Kentucky Airport (CVG), Cleveland Hopkins International Airport (CLE) and Tucson International Airport (TUS).
“While travel technology and airline regulations will continue to evolve, one thing will never change: the criticality of reliable and actionable flight information to airports and travelers,” said Mike Benjamin, CEO of FlightView, the day-of-travel information company. “We continue to see airports – both here and internationally – prioritize flight information as a key ingredient to successful operational and customer experience strategies.”
Wow -- but this winter has been a (polar) bear, hasn't it? On Saturday the Boston Globe analyzed FlightView's data from last winter and this one so far, and showed how badly Logan Airport's flights have been affected by the relentless snowstorms we've had -- and but for a wiped out pair of days in February of 2013, this winter has been one of the worst for flight cancellations in memory. As many as six days since New Year's have seen a third or more of Logan's flights get scrubbed.
A number of airports and airlines have asked us to report on the on-time performance of their organizations based on the global coverage of our flight tracking services. Increasingly they depend on FlightView to supply the most accurate, fastest information about the flights they are operating or servicing, both in real time and collected as historical flight information.
As a result of delivering historic and real-time flight information to our customers, we have discovered high interest within the ATI community for information of this kind to help understand where opportunities lie to improve their operational and marketing capabilities.
Starting this January, each month we will report the on-time performance of the world’s largest airlines and airports (by number of flights).
The first Global Airline On-Time Performance Report is available for download now.
In addition to on-time performance this month we included the completion percentage of those airlines. More than 130 global airlines are ranked by both on-time arrivals and completion percentages.
Get January's Global Airline Report here.
Subscribe -- enter your email in the "Subscribe to Blog" box up there in the northeast corner -- to get each monthly report when they become available.
Winter storm Janus derailed travel plans from the Midwest to the busy Northeast corridor this week, delaying and cancelling thousands of flights across the country.
Snow, windstorms and arctic temperatures attributed to the Polar Vortex wreaked havoc on air travel during the first 10 days of 2014. Airports from Maine to the Dakotas were whammied by the cold and snow. Airlines with large operations at airports in the northeast and midwest were whipped so badly it seemed as if they simply gave up for a few days there.
No surprise to anyone in the industry but the first week of 2014 was really rough on air travel in North America. Joe Sharkey in the New York Times today reported (based on FlightView’s data) that from Jan. 2 through Jan. 9 “airlines in the US canceled 27,779 flights out of 243,842 scheduled departures” or a whopping 11.4%. Of those that actually operated during the entire period, fewer than half arrived within 15 minutes of schedule.
How bad was it (besides really bad) for an airline near you? Take a look at the first 9 days of the year and how North American airlines were affected – which were hardest hit and which skated by.